ThriveCart

ThriveCart lets you add custom scripts to each checkout page, and its success page is where the purchase event goes. ThriveCart strips data-* attributes from script tags, so the site ID must travel in the script URL, as it does in the snippet below.

<script src="https://app.rybbit.io/api/script.js?siteId=YOUR_SITE_ID" defer></script>

Track custom events

Purchase

ThriveCart also interferes with how inline events fire, so the success-page script below loads the tracker itself if it is missing, waits for it, and uses sessionStorage to send the event once per browser session even if the visitor refreshes or navigates back.

Add it to the checkout's success page and fill in the values at the top:

<script>
(function () {
  var EVENT_NAME = "purchase";
  var PAYLOAD = { content_name: "Your Product Name", value: 97.0, currency: "USD" };
  var SITE_ID = "YOUR_SITE_ID";
  var SCRIPT_SRC = "https://app.rybbit.io/api/script.js?siteId=" + SITE_ID;

  // Send once per session, even on refresh or back navigation
  var SENT_KEY = "rybbit_" + EVENT_NAME + "_sent_v1";
  try {
    if (sessionStorage.getItem(SENT_KEY) === "1") return;
    sessionStorage.setItem(SENT_KEY, "1");
  } catch (e) {}

  function isReady() {
    return window.rybbit && typeof window.rybbit.event === "function";
  }
  function send() {
    window.rybbit.event(EVENT_NAME, PAYLOAD);
  }
  function waitThenSend(timeoutMs) {
    var start = Date.now();
    (function check() {
      if (isReady()) return send();
      if (Date.now() - start < timeoutMs) setTimeout(check, 150);
    })();
  }

  if (isReady()) return send();
  if (!document.querySelector('script[src="' + SCRIPT_SRC + '"]')) {
    var s = document.createElement("script");
    s.src = SCRIPT_SRC;
    s.defer = true;
    document.head.appendChild(s);
  }
  waitThenSend(8000);
})();
</script>

• EVENT_NAME: the event name, for example purchase or checkout_complete.
• PAYLOAD: content_name (product name), value (amount) and currency (USD, GBP, EUR and so on).
• SITE_ID: your Rybbit site ID.

Selling several products? The payload is fixed per page, so use a separate success page per product, or fill PAYLOAD from ThriveCart's dynamic variables where they are available.

Troubleshooting

• Script attributes are stripped: ThriveCart removes data-* attributes, so script attributes such as data-skip-patterns do not work here. Keep the site ID in the URL.
• Duplicate purchase events: the script is guarded by sessionStorage. If you still see duplicates, make sure the event script is on the success page only once, and clear session storage before testing again.
• Script blocked: if script.js never loads, try the footer scripts field instead of the header, or ask ThriveCart support to confirm custom scripts are enabled on your account.

Next steps

• Track custom events such as signups, purchases and button clicks.
• Identify users to connect sessions to accounts.
• Proxy the script through your own domain to bypass ad blockers.
• Script attributes let you skip or mask URLs and tag events.