Events-based pricing
Rybbit
$19/mo
- 7-day free trial, card charged after the trial
- All features included, no add-on costs
- Session replay available on Pro plan
- Predictable billing with no overages
Comparison
Rybbit vs PostHog
Rybbit's focused web analytics vs PostHog's complex product suite. See which approach fits your team.
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Why consider Rybbit over PostHog?
PostHog is a product analytics platform that bundles analytics, session replay, feature flags, A/B testing, and surveys into a single tool. That breadth comes with significant complexity, and teams often spend more time configuring PostHog than using it. The ~60KB script can also weigh on page performance.
Rybbit takes the opposite approach: do web analytics well instead of doing everything adequately. The single-page dashboard gives your whole team the metrics they need, with no training required. Non-technical team members can understand user behavior, track conversions, and watch session replays without learning a query language or navigating dozens of menus.
Privacy is another key difference. Rybbit is cookie-free by default and never collects personal data, with no configuration needed. PostHog uses cookies by default and requires setup to achieve privacy compliance. Self-hosting is also dramatically simpler: Rybbit runs on TypeScript and ClickHouse, while PostHog requires Kafka, Redis, PostgreSQL, and ClickHouse. If you need focused, privacy-first web analytics that your whole team can use from day one, Rybbit is the better fit.
Comparison
Which is right for you?
Choose Rybbit if...
- You want focused web analytics without the bloat
- You need a dashboard your non-technical team can use immediately
- You want privacy-first analytics that's cookie-free by default
- You prefer a lightweight script (18KB vs ~60KB)
- You want simple, predictable pricing without usage surprises
- You need fast self-hosting without complex infrastructure
Choose PostHog if...
- You need feature flags and A/B testing in your analytics tool
- You want heatmaps out of the box
- You need a SQL query interface for custom analysis
- You want surveys integrated with your analytics
- You need a mobile app for on-the-go analytics
- You want analytics, flags, A/B testing, and surveys in one platform
Feature by feature
Why choose Rybbit over PostHog?
| Capability |  | PostHog |
|---|---|---|
| Analytics Features | ||
| Real-time analytics | ||
| Custom events | With attributes | With properties |
| Funnels | ||
| User journeys (Sankey) | ||
| Conversion goals | ||
| UTM tracking | ||
| Public dashboards | ||
| Advanced Features | ||
| Session Replay | ||
| User profiles | ||
| Web Vitals monitoring | ||
| Error tracking | ||
| Real-time globe view | ||
| Autocapture | ||
| Privacy & Open Source | ||
| Cookie-free tracking | Optional | |
| No personal data collection | ||
| Daily rotating salt | ||
| Open source | ||
| Self-hostable | Very difficult | |
| Technical & Pricing | ||
| Script size | 18KB | ~60KB |
| Bypasses ad blockers | With proxy | |
| API access | ||
| Starting price | $19/mo | Free |
Pricing
Pricing comparison
Usage-based per product
PostHog
Free
- Generous free tier (1M events/month for analytics)
- Each product (replay, flags, surveys) billed separately
- Costs can scale quickly with multiple products enabled
- Self-hosting is free but complex to operate
PostHog vs Rybbit, in depth
Two different products in the same category
Let's be clear: PostHog is genuinely excellent at what it does. It isn't really an analytics tool. It's a full product platform: product analytics, session replay, feature flags, experiments, surveys, and a SQL-queryable event warehouse, with 2026's headline push being agentic AI that works toward “self-driving” product decisions. For an engineering-led product team that wants all of that in one place, it's one of the best tools on the market.
The cost of that breadth is complexity in the same class as GA4: insights, query builders, a SQL layer, and a lot of menus between you and “how much traffic did we get this week?” Rybbit makes the opposite bet: web analytics your whole team actually opens. One dashboard covers traffic, funnels, session replay, user journeys, error tracking, Web Vitals, and user profiles, from an ~18KB script, with nothing to configure and no query language to learn.
Flat subscription vs per-event metering
PostHog's free tier is genuinely huge: 1 million events per month, no card required, one project, one year of data retention, unlimited team members, and the free allowance keeps applying after you upgrade. If you're a small site, you may pay nothing for a long time, and that's a real point in PostHog's favor.
Past the free tier, web analytics is billed together with product analytics on usage-based pricing: from $0.0000500 per event on the 1–2M tier, scaling down to $0.0000090 per event at 250M+. Per-event metering means the invoice moves with your traffic: a launch spike, a viral post, or autocapture-heavy pages all show up on the bill, so teams at scale end up watching billing limits alongside their dashboards. Rybbit's pricing is a flat subscription from $19/mo for 100k events, every feature on every plan, with a 7-day trial. And if you'd rather pay nothing, the open-source version is free to self-host.
Privacy: defaults matter
Both tools are open source, but their out-of-the-box privacy postures differ. Rybbit is cookieless by default: no consent banner needed, no persistent identifiers, and visitor hashes rotate with a daily salt. PostHog can be configured for cookieless tracking, but its default configuration generally needs a consent banner in the EU, and every visitor who declines is a session your product data never sees. If “accurate traffic numbers without a banner” is the goal, the tool that does it with zero configuration wins by default.
Running PostHog and Rybbit together
This doesn't have to be an either/or decision. A setup we see often: keep PostHog for what it's uniquely good at (feature flags, experiments, and SQL access to raw events) and run Rybbit as the source of truth for traffic. Marketing, founders, and support get a dashboard they can read without training, with cookieless numbers that aren't gated behind consent, while the product team keeps its full PostHog toolkit. The two scripts don't conflict, and Rybbit's flat plan means the second tool doesn't add a second metered bill. For a wider look at the landscape, see our guide to the best web analytics tools.
FAQ
Frequently asked questions
Resources
Related resources
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