Rybbit white label

Your analytics. Your brand. Not ours.

Put analytics in front of clients without sending them to a third-party login. Embed a read-only dashboard in your own portal, build on the API, or self-host the whole thing — and rebrand it end to end on Enterprise.

Start for $0Live demo

7-day free trial. Cancel anytime.

The branding problem

Clients should see their numbers, not your vendor's logo.

When the analytics you resell carries someone else's brand, every client dashboard is an ad for a tool they could go buy directly. Rybbit is built to disappear behind your product — as an embed, an API, or a copy you host yourself.

Embed the dashboard in your portal

Drop a read-only dashboard into your own app with a private-link iframe. Pick a theme, hide the sidebar, and the Rybbit footer is removed automatically in embed mode — so it reads as part of your product.

<iframe
  src="app.rybbit.io/12/PRIVATE_KEY/main?embed=true"
  loading="lazy"
></iframe>

Share a link, not a login

Every dashboard can be shared with a secret link or made fully public. Clients open their numbers without an account, and never see anyone else's site.

app.rybbit.io/share/acme-cycles…

Build on the API

Prefer your own interface? Pull the same numbers from the Stats API and render them in your portal, styled entirely as your brand. Available on every plan.

GET /api/stats/12/overview
Authorization: Bearer rb_•••••••

{ "visitors": 12408, "sessions": 15230,
  "pageviews": 41902, "bounce_rate": 0.38 }

Run it under your own domain

Rybbit is 100% open source under AGPL v3. Self-host the exact same product on your own infrastructure and domain for a fully owned stack — or let us run a managed, dedicated instance for you on Enterprise.

Self-hosting guideDashboard embed docs

How white is your label?

Go as far as your brand needs.

Most agencies start with embeds and share links on Pro, then move to full rebranding and a dedicated instance on Enterprise as the client roster grows. Every step is available without leaving Rybbit.

Embed & shareRead-only dashboards and share links, on every planAPI & self-hostBuild your own UI on the API, or run the open-source product yourselfFull white-labelRebranding, custom domain, SSO, and a dedicated instance on Enterprise
Reselling to a roster of clients?Rybbit for agencies

Own the whole stack.

Because Rybbit is open source with full API access and data export on every plan, a white-label built on it is never a black box you're renting. You can inspect it, extend it, and — if it ever matters — take the entire deployment in-house without losing a single client dashboard.

API documentationOpen source on GitHub

White-label questions, answered plainly.

More ways teams use Rybbit.

For developersThe script tag, the SDK, the API, the MCP server, and self-hosting.For agenciesOne workspace for every client site, with dashboards clients can read on their own.For startupsAnswers about your traffic and product without hiring a data team.For SaaSSignup funnels, retention cohorts, and the sessions behind every drop-off.For ecommerceCheckout funnels, campaign tracking, and full traffic with no consent banner.For small businessesThe handful of numbers that matter, with no GA4 setup and no cookie banner.For creators & publishersWhat resonates, where readers come from, and a dashboard you can share.For European companiesEU-hosted cloud, cookieless compliance, and a self-host option for full control.EnterpriseSSO, dedicated instances, on-premise installation, and infinite retention.Compare RybbitSide-by-side with Google Analytics, Plausible, Matomo, PostHog, and more.

Ship analytics that looks like yours.

Embed a dashboard, build on the API, or self-host the open-source product — and rebrand it end to end on Enterprise.

Start for $0Live demo

7-day free trial. Cancel anytime.